Seeking to expand on your effective advertising methods? Have a look at these seven key small business advertising some ideas.
Listed below are 4 proven methods for getting the most out of your advertising budget.
1. Work with a Lead Generation Tool
Implementing a tool to generate leads is key to business growth. Whether it be through e-mail marketing or click funnels, finding and directing your biggest potential prospects is a must.
2. Use Google my Business
Google my Business is completely free, rather than having it onto it can only cost you. As soon as you set it up, your business will start showing up in Google and on Google Maps. This allows users to find you as well as your site easily.
3. Consider Other Search-Engines
It is also a good idea to try looking for your business in other search engines, such as Bing or Youtube.
If you don’t need to focus a lot of effort on optimization outside of Google, it is a good idea to broaden your platforms.
4. Take to PPC
Paid per click advertising can be an ad that only charges you, the advertiser if an user follows the link. This is pretty common on both social media platforms and search engines.
It is possible to target key words with PPC that you know your potential customers are searching, and you can use it as a funnel towards your site.